How to calculate the cost of a paid review published on your blog:
1.Reason for review :
include conditions for anchor text back links, and I recommend that you avoid doing this. Google considers these paid links, and you could be penalized at any time as we saw in the Penguin update. You can always politely say no to an advertiser, and then educate him about the benefits he will receiving from a normal review, such as brand awareness, product information, and so on.
If an advertiser expresses interest in simply getting a mention about his product on your blog within a blog post, here are a few things you should consider:
2.Type of product :
As I have stated in previously published posts, you should only review quality products, and you should categorize those quality products in terms of their relativity to the niche of your blog. If the product falls directly within your niche, you can charge more for the review, as it will give the product more leads, sales and traffic. If, on the other hand, you feel that reviewing his particular product may not prove to be all that beneficial to him, you can charge less for the review. Just make sure to have a valid reason for reviewing any product on your blog.
3.Number of leads :
Suppose you’re reviewing a web hosting company. If you drive a fair amount of traffic to them, then any single sale could generate at least $50 for them. Over time that amount could increase exponentially, considering the fact that your post is published forever. Moreover, that web hosting review site is getting prominent linkbacks from a page ranked website in a similar niche. In this case you could generate anywhere from $300-$400 and upward, depending on your website’s popularity and readership.
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